Showing posts with label website. Show all posts
Showing posts with label website. Show all posts

Wednesday 7 December 2016

3 Common Website Mistakes You Need to Avoid


  When creating a website, there are a number of elements you need to implement in order to make sure everything works perfectly and your website actually attracts a lot of visitors. Ensuring your website is actually effective is extremely important for establishing a strong online presence and boosting your reputation.
However, if you are not tech-savvy and you don’t quite know what you need to do when it comes to web design, you can very easily make a mistake that could not only cost you your website traffic and page views, but also your conversions and, of course, revenue. That is why you need to make sure you avoid the common pitfalls when it comes to your website and take the right turn towards making it as effective and successful as possible.
Take a look at some of the most common mistakes website owners make and, if you happen to recognize yourself in at least one of them, take proper actions to correct them as soon as possible.
Not Providing Mobile Experience

Despite the fact that the most of the internet traffic comes from mobile devices, many website owners still don’t have mobile-friendly websites. If you are one of those people, you need to understand that having a mobile-friendly website can have a huge impact on your business and that it can benefit you in a countless number of ways.
If your website does not offer a mobile experience, you risk losing a lot of customers, not to mention a lot of revenue, because the majority of people are browsing the internet via their mobile devices. More importantly, mobile responsiveness is one of Google’s ranking factors so, by optimizing your website for mobile devices, you will improve your SEO ranking and drive more traffic to your website, ultimately attracting more quality leads that you can convert.
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You need to optimize your website for search engines in order to increase your online visibility and raise brand awareness. If your pages are not optimized for search engines, you cannot drive quality leads and generate more revenue.
You need to pay attention to your keywords and include them in your meta tag titles and H1 headings, as well as your URLs. Also, don’t forget about internal linking, since internal links not only make navigation easier for your website visitors, but they also help you build a higher domain authority in search engines.
There are quite a lot more elements regarding SEO that you need to implement into your website in order to improve your ranking and attract more leads, so make sure you learn everything there is to know about it. Proper SEO is the key for online success, so don’t underestimate its power and its critical importance.
Not Having a Content Strategy

Businesses that create blog content on a regular basis generate more income than businesses that don’t follow their lead. If you don’t even have a blog on your website, you should create one as soon as possible, since your blog can be one of the most effective tools for raising the awareness of your business and enlarging your customer base.
However, without a content strategy, you cannot really make your blog into an effective one. If you want to achieve that and even make money writing blog content, you need to develop a good strategy that will help you craft posts that provide relevant and useful information to your target audience. What’s more, you need to know how to promote your content in order to extend your reach and increase your ROI.
In order to accomplish that, you need to understand your target audience and know exactly what their customer pain points are, so that you can know how to provide them with the right solutions to meet their needs. Once you know how to reach that goal, you will be able to develop a long-term strategy that will help you capture the attention of many prospects and ultimately grow your business.
If you recognized yourself in these mistakes, you need to start undoing them right now. Don’t waste your efforts, but put them to good use and start improving your business. There are plenty more mistakes that people make regarding their websites, but these are definitely the most frequent ones that you need to be aware of, so make sure you don’t make them.
This blog was first published on: http://thinkdebug.com/blog/3-common-website-mistakes-you-need-to-avoid/